Digital Marketing Manager

We’re hiring! Digital Marketing Manager /Performance Marketing Manager (w/m/d) Location: Hamburg | Employment Type: Full-time | Hybrid: 3 days onsite You MUST be a native German speaker or have professional-level fluency (C1 or higher) in both spoken and written German. We’ve partnered with a leading international provider of online lottery products – a company that’s been innovating in the space for over 20 years with well-known brands in the German market. One of their most exciting new ventures is a lottery that gives players the chance to win stunning, fully furnished dream homes while supporting charitable causes. It’s a win-win: dream big, do good. The role: We’re looking for a Performance Marketing Manager to help scale the brand through smart, impactful digital campaigns. You’ll lead on media buying, optimize campaigns across key channels, and help shape a data-driven strategy for growth. What you’ll do: Own and optimize performance marketing channels (Google Ads, YouTube, Meta, Native Display) Manage budgets and performance against clear KPIs Set up and refine tracking/reporting infrastructure Collaborate with agencies and creatives to drive campaign success Test new channels and diversify the media mix Analyze competitors and identify new growth opportunities What you bring: 4–5 years’ experience in performance marketing Strong analytical and KPI-driven mindset Solid understanding of tracking and reporting tools Experience working with agency partners Comfortable in a fast-paced, start-up environment Fluency in German and English Bonus: experience with video content, affiliates, TikTok, Pinterest, or email marketing What’s on offer: Unlimited vacation days plus 30 days annual leave Hybrid work setup and the option to work abroad with WorkFlex €1,500 annual personal development budget €30 monthly mobility allowance (e.g., Deutschlandticket) Company bike leasing and pension scheme Subsidized EGYM Wellpass membership A passionate, ambitious team and regular team events like Healthy Tuesdays and Treat Thursdays

Location: Hamburg, Germany, DE

Posted Date: 7/5/2025