GTM Strategy & Sales Lead - Robotics & AI Startup

THEKER Robotics — GTM Strategy & Sales Lead About THEKER Robotics ⚙️ THEKER is a cutting-edge robotics and AI startup revolutionizing the industrial automation space. We operate in a super fast-paced environment, constantly tackling complex challenges and pushing the boundaries of robotics innovation. Our mission is to build intelligent, efficient, and adaptable robotic systems that make a real impact in the world. Backed by top‑tier venture capital and a growing roster of global industrial clients, we are at a key point: expanding rapidly and scaling our deployment platform across multiple industries. This is where you come in. Your Mission As GTM Strategy & Sales Lead, you'll work shoulder-to-shoulder with the founders and executive team to define, prioritize, and execute on THEKER’s most critical strategic initiatives. This is not a passive role. It’s an opportunity to be a force-multiplier, ensuring alignment across the company, pushing execution velocity, and building foundational processes that help THEKER scale with precision. Expect to own strategy, build systems, lead cross-functional projects, and support with everything from go-to-market development to robot deployment. What You’ll Be Driving 1. GTM Architecture & Experimentation Develop segmentation, ICP definition, pricing strategy and channel mix. Own the GTM experimentation backlog, design hypotheses, run A/B tests, analyse results, apply learnings. Formalise playbooks (qualification criteria, value‑based proposals, pilot‑to‑roll‑out paths) that scale across geographies and verticals. 2. Enterprise Sales Execution Personally originate, negotiate and close high‑value contracts in robotics, industrial automation. Build reference customers, ensuring conversion to production roll‑outs with strong ARR. Maintain a disciplined pipeline, forecast with precision. 3. Cross‑Functional Leadership Partner with Product, Deployment Ops and Customer Success to guarantee frictionless hand‑offs from sale to implementation. Feed structured market intelligence back into Engineering and Product Management for roadmap prioritisation. Establish knowledge‑sharing frameworks so every customer interaction compounds THEKER’s learning. 4. Culture & Organisational Building Model a bias‑to‑action, experiment‑driven mindset, celebrating learnings as much as wins. Hire, mentor and level‑up future GTM team‑mates while fostering humility and high ownership. Codify rituals that align commercial, technical and operational teams around a unified mission. You’ll Likely Excel Here If … Self‑starter with high energy. A go-get-it person. Passion for iterating GTM strategy and running experiments. Proven salesperson in robotics or highly technical SaaS (e.g., MongoDB, Snowflake, etc). 5–7 years of experience. Humble Bonus Points ✨ Experience building GTM or field operations in hardware or robotics companies. Exposure to B2B enterprise sales or industrial deployments. Technical literacy in robotics, AI/ML, or embedded systems (e.g., you don’t need to code, but you should be able to hold your own in a technical convo) What You’ll Get at THEKER Great offices in Barcelona. Unfiltered exposure to the company’s most strategic workstreams. Mentorship from world-class robotics experts, operators, and investors. Chance to scale and elevate a market‑defining robotics company. A culture of intensity, ambition and ownership, built for those who want their work to matter, we’re all in. ⚡ Ready to Build the Future? We are not merely looking for a skilled salesperson. We are searching for someone who treats this mission as their own , who thrives on turning ambiguity into scalable commercial systems and who remains grounded, curious and relentless throughout the journey. If that sounds like you, let’s talk.

Location: es, ES

Posted Date: 5/20/2025