Global IT Digital Marketing Specialist

Join to apply for the Global IT Digital Marketing Specialist role at Campari Group Join to apply for the Global IT Digital Marketing Specialist role at Campari Group Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas. Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people. Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry. Campari Group One IT Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional and Local priorities. Headquartered in Sesto San Giovanni (Milan), Campari Group globally reaches with its brands 190 nations around the world. Since 2004, it dramatically strengthened its route-to-market from 5 to 26 in-market companies accounting for approximately 93% of FY 2023 Group revenues. Campari IT is organized around Global & Regional/Local layers, the Enterprise Architecture (EAT), Platforms (SAP, Microsoft, ServiceNow, Data), the Global Service Delivery Team, Governance and PMO, Business Development and five Center of Expertise (CoE) – Sales & Marketing, Supply Chain, Finance & HR (Back Office). The IT competency centers (CoE-Center of Expertise) are accountable for the development of an IT strategy for their functional area aligned to the overall Campari business objectives and requirements for business capabilities. The Platforms are responsible for designing, implementing, and governing the IT applications according to business requirements provided by CoE’s and guidelines defined by EAT. Role Context and Mission The Global IT Specialist Social Media and Experiential will be part of the Global IT Marketing CoE and will contribute to enhancing our digital presence and improving customer engagement through innovative technology solutions. We aim to be the most respected IT organization within our industry, consistently delivering IT service excellence and fostering strong business partnerships. We are looking for a proactive, passionate, and informed resource to support our social media and experiential toolsets. This individual will play a key role in developing and implementing digital strategies that align with our overall business objectives. The ideal candidate will be well-versed in digital trends and possess a strong understanding of social media platforms and experiential marketing, with an analytical mindset and the ability to manage and interpret data. Key Responsibilities: Develop and implement a technology product portfolio for social media and experiential toolsets that meet the needs of the marketing business objectives. Collaborate with global and local marketing teams to create a multi-year plan for delivering IT-supported business capabilities. Take ownership of the social media and experiential marketing IT landscape and architecture. Be a subject matter expert in designing and recommending appropriate social media and experiential marketing solutions. Develop and evangelize best-in-class examples of social media and experiential marketing solutions, highlighting their business value. Maintain a high standard of delivery for social media and experiential marketing projects, ensuring risks, issues, dependencies, and project status are communicated to stakeholders. Identify and implement innovative digital technologies to enhance social media and experiential marketing efforts. Work autonomously and manage time effectively to meet deadlines and deliver high-quality work Key Activities: Partner with the marketing organization to develop and implement social media and experiential marketing strategies. Create and maintain a technology portfolio for digital engagement with consumers and influencers. Develop a roadmap for social media and experiential marketing technology alongside the Global IT manager that is aligned with strategic priorities and business benefits. Help forge strong vendor relationships and global contracts related to social media and experiential marketing toolsets. Develop best practices for social media and experiential marketing solutions to maximize business value and deliver exceptional consumer engagement experiences. Experience & Education Minimum 2 years of experience in social media and experiential marketing, with a focus on digital trends and technologies. Strong understanding of social media platforms, digital marketing, and experiential marketing strategies. Experience in delivering projects using agile methodologies. Familiarity with consumer journey mapping and design thinking methodologies. Excellent communication and stakeholder management skills. University degree in Marketing, Business Administration, or a related field preferred. Skills Proactive and passionate about digital trends and technologies. Strong background in social media and experiential marketing solutions. Proficient in agile and DevOps IT delivery and support methodologies. Excellent project management skills. Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse and cross-functional teams. Strong demonstration of proactive working ethic Ability to work in a dynamic environment and manage multiple projects simultaneously. Fluency in English is a must; knowledge of additional languages is a plus. Additional Requirements: Willingness to travel as needed. Our commitment to Diversity & Inclusion: At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law. Note to applicants: Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question. Notice to third party agencies: Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here. Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Information Technology Industries Food and Beverage Services Referrals increase your chances of interviewing at Campari Group by 2x Sign in to set job alerts for “Information Technology Specialist” roles. Cologno Monzese, Lombardy, Italy 2 weeks ago Business & Technology Junior Consultant - Milano - INTERNSHIP New Graduate - Information Technology/STEM We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. J-18808-Ljbffr

Location: sesto-san-giovanni, IT

Posted Date: 5/2/2025